- by paul.lynch@northantsnews.co.uk
A ‘pop-up’ fashion shop is set to open in Northampton, as a team of students aims to bring a taste of the London retail scene to the town.
A group of 30 students on a fashion marketing course at the University of Northampton are due to take over an empty unit at the Market Walk shopping centre from Monday, March 24.
The business, which the team is calling Array, will keep its doors open for a week, selling clothing designed and made by the university’s fashion students alongside a host of other artwork and music from homegrown talent.
Second year student, Tilly–Jane Kidman, 21, of St Neots, Cambridgeshire, is handling the publicity for the new store.
She said: “We are required to set up a ‘live event’ as part of our course, but we wanted to do something a bit different, a little bit more innovative.
“Pop-up shops are becoming more and more popular
in London, we wanted to
bring that sort of thing to Northampton,” Tilly-Jane added.
The proceeds from the week-long shop, which all go towards the University of Northampton’s end-of-year catwalk fashion show.
But Tilly said the project also aimed to showcase the work of students on a number of courses.
“It won’t just be about clothing made by our graduates,” she said. “There will be art and jewellery on sale too, all by local artists and students, people making lino-prints and canvases.
“We think it’s going to go really well.
“As far as we know, nothing like this has been done in Northampton before.
“I really think local people will be interested to see what the shop is about. There will be a lot of mystery to begin with.”
In order to afford some of the start-up costs of Array, including rent of the Market Walk premises, the fashion marketing students are holding several fund-raising events.
Today, the team is holding a second hand sale at the Park Campus library foyer in Boughton Green Road, selling CDs, DVDs and clothes, all for £1. They are also hosting an eating competition at Momo bar, in Abington Street, on Tuesday, March 18. Entry is £3.
For more information about the Array pop-up shop, head to arrayuon.blogspot.co.uk. If you want to volunteer at the store for a week, email ferameliahartley@hotmail.co.uk
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